Creative Services

From concept ideation, customer experience design and execution, TBG has the team, experience and resources necessary to build brands that can stand the test of time

Brand Oversight and Growth

TBG has experience developing systems, controls, and infrastructure management to ensure that the brand gets built for the long haul. Going from a regional brand to a national is extremely difficult. TBG has experience in doing just that.

Turnaround Management

Quite possibly the most difficult venture that can take place in Hospitality. TBG has taken over brands, built strong teams enhanced by best in class training and oversight to take a brand that has lost its way back to the good graces of the consumer

Mergers and Acquisitions Support Services

From brand assessment, valuation analysis and growth planning, TBG has the expertise to help validate assumptions and find hidden resource gaps. TBG can also fill C-level roles and board sets, and provide advisory services through the life of the investment.

We are problem solvers, mentors, and connectors.
We are not hands-off investors or consultants.

Vic Branstetter

Vic Branstetter

Partner

Vic has over 40 years experience in the restaurant industry. Prior to founding the Branstetter Group, Vic was one of the three original founders of Houston’s Restaurant Group later named Hillstone. During his time at Houston’s he held roles as VP Operations, Head of Real Estate and opening General Manager to location number one. Since creating The Branstetter Group, Vic has provided guidance to a wide variety of brands all over the world. Vic graduated with a B.S. in Business Administration with a minor in economics from Northeastern State College in Tehlequah Oklahoma.

Ian Sephton

Ian Sephton

Partner

Ian brings 19 years of experience to The Branstetter Group. Since 2008 Ian has helped create 10+ brands from the ideation phase to opening, all of which are still in operation today. Ian was previously AVP for the University of Southern California. Before USC, Ian worked in senior leadership roles with DHL and the United States Marine Corps. Ian was awarded the Top 25 Alumni Award at CLU, Administrator of the Year at USC and led two companies to the Inc500 award for fastest growing private companies. Ian has a B.S. in Business Administration from California Lutheran University and an MBA from USC.

Jennifer Echevarria

Jennifer Echevarria

Director of Hospitality

Jennifer brings 20 years of experience. Jennifer is responsible for overseeing TBG’s “front of the house” hospitality operations, working with current FOH/BOH teams and management to improve overall operations, implement standard operating procedures, and control quality and cost of goods. Prior to joining TBG, Jennifer spent the past 10 years of her career in General Management for companies such as Hillstone Restaurant Group. Jennifer has a B.A. in Broadcast Business/Management with a minor in communication from Arizona State University’s Walter Cronkite School of Journalism and Mass Communication.

Steph Kong

Steph Kong

Finance & Accounting Manager

Steph is responsible for TBG’s finance and accounting management. Prior to joining TBG, Steph worked as a Financial analyst in the Wealth Management Business Finance department at HSBC in London, UK. She has witnessed quality control, customer experience management and back of house operations where she supervised staffs. Steph has a M.Sc. in Political Economy from the London School of Economics and a B.A (with Honors) in Economics and Korean from School of African and Oriental Studies, University of London. 

Valerie Ortiz

Valerie Ortiz

Senior Hospitality Consultant

Valerie joins The Branstetter Group with over 24 years of hospitality practice. She spent nearly 10 years with Hyatt Hotels working from fine dining to casual outlets, In Room Dining and opening a new F&B outlet. After leaving the Hyatt, Valerie turned to industry leader, Hillstone Restaurant Group, and remained with the organization for 14 years. During her time with HRG, she has worked in multiple markets across the country. Valerie’s specialties include labor management, implementing high service standards and overseeing departmental management in restaurants. Valerie has a B.A. in Communication studies from Arizona State University.

Marvin Wells

Marvin Wells

Senior Hospitality Consultant

Marvin brings a career in hospitality that has spanned multiple platforms through out his many years of commitment. He has held positions such as Senior Corporate Opening Coordinator, West Coast Service Manager Trainer, Regional Service Manager, and in-house General Manager. While with the Hillstone Restaurant Group for over 22 years, his contributions included acting as a liaison between corporate and regional levels, implementing sound solutions in problem solving and public relations, and ensuring guest satisfaction to the smallest of details. It is Marvin’s mission to lead from a place of inspiration and respect while promoting the value of working as a team.

Ian Evenstar

Ian Evenstar

Creative Director

Ian has over two decades of experience guiding clients through the creative process. Ian was previously the Design Director for the University of Southern California. He also played a key advisory role on USC’s Presidential Leadership and PR Council. During his career, Ian won national and international awards for branding, thought leadership and creative excellence in the fields of design, advertising, and marketing. He received a B.F.A from the University of Southern California and attended graduate school at USC for his M.A.